商学院

The School of Business

商学院的使命:培养“美与健康”产业的经营者和管理者。

The School is oriented to train operators and managers for the “beauty and health” industry.

商学院的前身是成立于2004年的管理系,目前已发展为工商管理系、财经系和一个中国传统文化与现代管理研究所,以及经营管理实训基地等部门。开设10个专业:工商企业管理、投资与理财、财务管理、市场开发与营销、国际贸易实务、国际商务、连锁经营管理、会计、工程造价、建设工程管理。

Formerly the Department of Management, the School currently has three departments: Business Administration, Financial Accounting, and Tourism, one Research Institute for Chinese Traditional Culture and Modern Management, as well as a number of training bases for business administration. The School offers 12 programs, i.e., Business Administration, Investment & Financing, Financial Management, Marketing & Promotion,  International Trade Practice, International Commerce, Franchise Operation & Management, Accounting, Engineering Cost, Management of Construction Engineering.

学院注重学生的职业技能培养,以“扩视野、宽知识、夯基础、重实践、专技能、强能力”为要求,向着“博雅精专”的人才培养方向发展创新,在中国传统文化平台上融合西方管理思维,树立注重职业技能培养的教育观念,从而建设成为以培养 “美与健康”行业经营管理的领导者为特色的国际化管理学院。

The School stresses training of student professional skills, innovativeness, creativity, integration of traditional Chinese culture and western management philosophy, professional expertise – all for an internationally-famed school of business to train operators and managers for the “beauty and health” industry.

商学院拥有一支教学经验丰富的双师型教师队伍,并聘请了具有丰富企业管理工作经验的行业专家任教。经过不断探索与发展,教学科研已硕果累累,承担国家级、省级课题研究十余项。2015年被四川省教育厅授予“四川教育工作先进集体”,曾连续多届被评为“科研工作先进集体”。学院采取模拟与实战结合的人才培养模式,充分利用多学科优势,积极开展学科间交流与合作,引进工商管理综合实训、市场营销沙盘演练、财务管理综合实训等教学软件,并结合校外优质的校企合作资源,着力培养学生综合职业能力,为健康享老、时尚设计、人居环境设计、数字艺术设计等领域输送了大量管理型人才。各届毕业生已成为时尚行业的市场开发、企业管理与营销策划部门的骨干人才和中坚力量。

The School boasts of a strong contingent of experienced teaching staff as well as parttime professionals and experts. Through years of growth and development, the School is well noted for its research achievements including over 10 provincial-level projects. In 2015, the School is conferred by Sichuan Education Department as the “Advanced Unit of Sichuan-based Education Institution”. By means of our simulated and practical-oriented curricular settings, the School makes the best use of its multi-disciplinary advantages, actively conducts interdisciplinary exchanges and collaboration, introduces comprehensive training programs for business administration, marketing, sand-board and computer facilities. In past years, a great number of qualified students have graduated and are employed in industries like seniors health, fashion design, habitation, environmental design, digital arts, some of whom have become the backbone force in their respective industries.